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6 days ago

10 companies with insanely bad marketing

COMMENTARY David Packard, the iconic cofounder of HP (HPQ), as soon as explained, "Marketing is too essential to be left to the marketing division."

In addition to currently being real, Packard's insightful statement factors out the greatest challenge of marketers all over the place. Everyone has an opinion, everyone wants to have a say and everyone thinks their "concentrate group of 1" is a lot more crucial than the real target audience.

Possibly that is why there is so significantly negative advertising out there. There's no accountability sin

6 days ago

Kim Kardashian’s Wedding in Pictures

The dream wedding of Kim Kardashian and Kris Humphries has attracted severe consideration from each the media and the public, especially Kim's and Kris's followers.

The celebrity couple stated "I do" in a beautiful sunset ceremony attended by their household and A-listing visitors including Kendall Jenner, Ryan Seacrest, Demi Lovato, Avril Lavigne, Eva Longoria, Lindsay Lohan, Mel B, Venus Williams and Serena Williams.

Throughout the 30-minute support, the newlyweds invested some minute paying emotional tribute to Kris Humphries' late grandparents and Kim's late father Robert Kardashian.

Soul singer Robin Thicke sang "Angels" and "Let's Keep Together" for the pair's very

2 weeks ago

UC Irvine Extension Launches Certificate Program in Internet Marketing

IRVINE, Calif.--(Company WIRE)--University

of California, Irvine Extension nowadays announced the launch internet marketing blog of its

new entirely on the web "Net

Marketing and advertising Certificate System," made to aid organization

professionals program and apply effective, cost-effective Internet

advertising strategies to attain organization targets. From social media to

online analytics and search engine advertising techniques, programs aim at

completely leveraging the Web to acquire, convert and retain on-line

clients. A

2 months ago

15 of the Best Email Marketing Campaign Examples You've Ever Seen


2 months ago

Yahoo Overtakes Google in Monthly Traffic Stats, Latest Comscore Numbers Show

Google has emerged as the clear winner in the search engine race, but for the very first time in much more than two many years Yahoo is coming out on leading in terms of overall web site visitors.

In accordance to ComScore's Media Metric, which ranks the leading U.S. net web sites, Yahoo's internet properties edged ahead of Google's in unique guests in the course of the month of July. Yahoo notched 196.6 million uniques, while Google trailed behind with 192.3 million.

ABC Information has a content partnership with Yahoo.

The last time Yahoo led Google was in Could 2011, according to ComScore. Yahoo's lead was initial reported by internet site Marketing and advertising Land.

In month of July, Yahoo's net properties noticed much more distinctive site visitors than GoogleThe numbers will not incorporate mobile targeted traffic, nevertheless

When reached by ABC Information, Yahoo said it did not comment on third-get together site visitors reports. Google did not instantly react to ABC News' request for comment.

The numbers are not based mostly on just how several men and women are visiting versus As an alternative, ComScore rolls all of every single company's web sites into 1 bucket.

"There is a misconception in contemplating is overtaking," Andrew Lipsman, ComScore's vice president of sector analysis, told ABC News. "Yahoo owns a lot of diverse channels. Flickr, Yahoo Finance, Yahoo Information and other folks all roll up into this number." Nevertheless, Yahoo's numbers will not include Tumblr's visitors, which it acquired for $one.1 billion in May.

Yahoo Goes on App and Internet site Shopping Spree

Lipsman explained that Yahoo's surge isn't precisely a comeback. "It's not that this has come out of nowhere. This has constantly been there. Yahoo has usually been a close second it was not so long in the past that Yahoo was No.

1." He also explained it could be a seasonal leap.

Even now, the jump for Yahoo represents a continuation in momentum because Marissa Mayer took more than as CEO a small more than a year ago. Mayer has looked to enhance crucial properties, including redesigns of and Flickr. She has also bought a number of start off-ups.

But Google may possibly re-emerge as the winner soon, at least when it comes to which website traffic analyzer includes.

mobile phone traffic.

"Our multi-platform numbers, which involves mobile with desktop site visitors, will be released following week," Lipsman mentioned. "I believe people will be seeking to see who takes the top spot there, it need to offer some boost to Google." to month-visitors-stats-most recent-comscore/story?id=20036427

2 months ago Traffic, Demographics and Competitors

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2 months ago

SugarHouse Casino Offers Free Parking and Commuter Shuttle

PHILADELPHIA--(Business WIRE)--To help Center City Philadelphia employees impacted by Regional Rail

interruptions this summer, SugarHouse Casino is launching its Sweet

Commute initiative. Each and every weekday, starting July 18 and operating the rest

of the month, the casino will supply free parking in its new seven-story

parking garage.

and a free of charge shuttle into the heart of the city.

Shuttles will depart SugarHouse Casino at seven and eight:15 a.m., Monday--Friday

for the duration of the weeks of July 18 and 25. The shuttles will make stops at

3 areas in Center City Philadelphia: 11th and Arch

Street, Adore Park and 20th Street, in between Market Street and

JFK Boulevard. Soon after their workday, commuters can return to the casino

for gaming and dining specials and wait out the rush hour targeted traffic.

Guests can unwind with a drink or dinner at Hugo's Frog Bar & Chop

Residence, the casino's new high-finish steakhouse. Those paying $50 between

5--seven p.m. can obtain $25 off their drink or dining tab if they mention

the Sweet Commute particular. Visitors can also pay a visit to The Marketplace,

featuring Tacconelli's Pizzeria, Geno's Steaks and the Revolution Grill,

or they can hit the gaming floor prior to heading property.

Wendy Hamilton, general manager of SugarHouse Casino said, "If we can

support Philadelphians make commuting simpler, and perhaps even enjoyable, we're

pleased to do it! The all new larger, better SugarHouse has a foods and

drink option for everybody."

Guests can use the casino's surface lots, parking garage or valet

parking, all for totally free, ahead of catching the commuter shuttles to Center

City. Eligible guests taking benefit of the Sweet Commute system traffic website google analytics can

receive a specific deal for enrolling in the Rush Rewards system,

including $25 Cost-free Perform or Match Perform and $ten Dining Dollars.

For more information, please visit


SugarHouse, which opened in September 2010 as Philly's casino, attributes

1,891 slots, up to 103 table games, a 28-table poker area, exciting and

distinctive dining options, riverfront views and free on-web site parking.


casino employs about 1,700 people, and for 5 consecutive

many years it has been voted a "Very best Area to Work" by the Philadelphia

Business Journal and a "Prime Workplace" by For

more information, pay a visit to